Job Position: Manager - Execution

Department: Accounts

Location: HEAD OFFICE, MUMBAI

Description:

Job Description: 

• Implementation: This involves translating marketing strategies and plans into concrete actions. It includes tasks such as creating and launching advertising campaigns, designing and developing marketing materials, setting up promotional events, and more.
• Campaign Management: Execution marketing involves managing various marketing campaigns across different channels, such as social media, email, search engines, and traditional media. This includes monitoring campaign performance, optimizing based on data and insights, and making real-time adjustments as needed.
• Content Creation: Developing content that aligns with the marketing strategy and resonates with the target audience is a crucial part of execution marketing. This can include creating blog posts, videos, info graphics, social media posts, and other content formats.
• Channel Coordination: Coordinating marketing efforts across different channels to ensure a consistent brand message and experience for the audience. This may involve integrating online and offline marketing activities for maximum impact.
• Measurement and Analytics: Execution marketing requires monitoring and measuring the performance of various marketing initiatives. This includes tracking key performance indicators (KPIs) such as website traffic, conversion rates, engagement metrics, and sales. Analyzing this data helps marketers understand what's working and what needs improvement.
• Adaptation and Flexibility: The marketing landscape is constantly evolving, and execution marketers need to be adaptable. They should be prepared to adjust strategies based on changes in market trends, consumer behavior, and competitive dynamics.
• Project Management: Effective execution marketing often involves managing multiple projects simultaneously. This requires planning, prioritization, resource allocation, and ensuring that all tasks are completed within the set timelines.
• Collaboration: Successful execution marketing relies on collaboration among various teams and departments within an organization. Marketing teams often work closely with sales, product development, customer service, and other departments to ensure a cohesive approach.
• Customer Insights: Regularly gathering and analysing customer feedback and insights can inform execution marketing efforts. Understanding customer preferences, pain points, and behaviours helps tailor marketing strategies for maximum effectiveness.

Education:

Qualification: MBA

Experience: 8 to 10 Years